I hope you’re having a great weekend.
Next Saturday, August 11th, will be the third annual Topps National Baseball Card Day, when you can get free packs of baseball cards if you jump through a few hoops… like finding a participating hobby shop and making a qualifying purchase. It might help boost sales for certain retailers, but it’s not doing a thing to bring new collectors into the hobby or promote baseball.
The cool part of the promotion is starting earlier — each Major League Baseball team will distribute packs of baseball cards as a stadium giveaway for one of their home games in August. The Mets are doing this today. And this is the part of the promotion that I like because it’s getting baseball cards into the hands of folks that like baseball, but who aren’t necessarily card collectors. And maybe a few of them will decide that baseball cards are something fun and they’ll ask for (or buy) a few packs the next time they’re in Target or WalMart.
I’m not at the Mets’ game today, but I did go last year and got my pack of four cards (from a nine-card stadium giveaway set.) I also got the tenth card from the hobby shop promotion. The player selection made me feel a bit nostalgic when I got them – David Wright is one of the greatest players in team history, but we’ll probably never see him on the field again. It’s even more so now.
Do you collect baseball cards?